SMOR.tv : Sam Morris » 2007

Bay Rock Magazine Spread

Sam Morris — Thu, 27 Dec 2007 01:08:14 +0000

During my magazine class I had to create a spread for Bay Rock, a fictitious magazine company. I figured a shot of an instrument would work well, but my original image of a saxophone wasn’t doing the trick. I decided to use an extremely large image and crop it down to an area of interest, hoping it would immediately grab the readers’ attention. I used a guitar’s body to shape my text and kept my design simple, letting the image of the guitar do most the talking. The text is purely for mockup purposes and will not read well if at all.

Blip Magazine Feature – San Francisco

Sam Morris — Sat, 15 Dec 2007 00:39:36 +0000

As a class project we created a magazine called Blip. We each had to create potential layouts for the magazine’s features. I decided to create a feature showcasing San Francisco since it was decided the magazine was going to focus on the Bay Area. The text is for mockup purposes and will not read well if at all.

Gill Sans Typography Cover

Sam Morris — Wed, 17 Oct 2007 23:24:08 +0000

This piece is a cover for a typography report, specifically for Gill Sans. I had to design a front and back cover, along with an inside cover. I was not required to create the contents of the report and the text you see on the back is just for mock-up purposes. My only disappointment was we were required to use a photograph of our subject, and I feel the modern design and color scheme combined the old black and white photo creates a clashing style.

Walter Movie Poster

Sam Morris — Wed, 10 Oct 2007 00:09:17 +0000

Each class entering Ex’pression College is broken into groups and creates a short film. The senior classes create the movie posters for the freshmen classes. The movie I was assigned was thriller film called Walter. After a few rounds of ideas I decided to go with a minimal design with a very selective color palette.

SF Jazz Festival Postcard

Sam Morris — Sun, 23 Sep 2007 02:47:03 +0000

As my final project I had to create a postcard. I picked the SF Jazz Festival as my client and tried to make something fitting. I used an analogous color palette based on the warm colors of the saxophone and a backdrop of San Francisco to add some depth to the piece.

Go Travel Guides Cover Set

Sam Morris — Wed, 19 Sep 2007 23:52:07 +0000

As the final exam, I had to create a set of covers for a fictitious company. I used Illustrator to design most of the cover and used photoshop to create the bottom photograph section, which could easily be swapped out with other images as needed. Due to time constraints, only the design of the front & spine were required.

Rosemary Cafe Menu

Sam Morris — Mon, 10 Sep 2007 16:31:25 +0000

For my midterm I had to create a menu for an upscale New York cafe (fictional company). I used a very lightweight font and simple design to create the elegant tone. Because the gray text is so light, along with the face it’s a light weight it only reads well when printed at full size and may be hard to see on screen.

ten11 Logo

Sam Morris — Sat, 08 Sep 2007 00:07:26 +0000

After becoming familiar with Illustrator I was required to create a logo for a nightclub. I came across the blend tool and was pleased with the results it gave, although later in my education I realized it’s generally overused.

ClutchKill Managed Game Server Hosting Website

Sam Morris — Sat, 16 Jun 2007 04:18:03 +0000

The ClutchKill design itself was an extensive process, but the real challenge began once the design was complete. It was difficult to integrate so many different web technologies into site, while keeping the overall design and color scheme consistent to enhance the users’ experience. The goal was to first design the website and then integrate WHMCS as a support system and payment gateway, tcAdmin for managing the client’s game servers, and vBulletin as a community forum. This was one of my longer projects, and I am quite pleased with the final results of design and usability. The transition from differnt areas and control panels was seemless and generated positive feedback from the clients, once the website was live.

Colleen West, MFT Website

Sam Morris — Mon, 15 Jan 2007 03:11:53 +0000

When I started the design for this website I found out Colleen already had a good idea of how she wanted the design to look. It was fun being able to create someone else’s vision rather, than creating all design elements myself. Although I executed the actual design, she had a large influence in its direction. I feel the final product not only informs potential clients about her business, but reflects her style nicely as well.